My best friend has a buddy that plays on one of the teams featured in this commercial. The two teams were approached as if a doc was being shot on beer league hockey. Little did they know it was Budweiser shooting the game of their lives.
Comment
The fans may not even have been paid. They may have gotten a voucher for a free case of beer or something. Yeah they had models planted, but they weren't all models. If you love a sport, you don't play it for the pay. You play for the love of the game
Comment by Irishbrewed on February 7, 2012 at 7:50am
Comment by LudaToke on February 7, 2012 at 7:46am If you have ever played rec hockey as an adult you know you play at 11 at night with nobody there. The idea was to give them a taste of what its like to experience the game at a higher level.
The fans were paid to be there yes, but as hockey fans they enjoyed the game all the same. I don't think you could feel cheesy about any of that.
Comment by Irishbrewed on February 6, 2012 at 11:14am Too bad we never had that for any of hockey games back in the day. Fantastic idea though
Comment by LudaToke on February 3, 2012 at 8:10pm This is now going to be a Super Bowl commercial. Kind of Cool.
Irishbrewed replied to asharachal's discussion What are you currently playing?
RED RING commented on RED RING's blog post Hunger Games Book vs Movie
RED RING replied to asharachal's discussion What are you currently playing?
RED RING replied to asharachal's discussion What are you currently playing?
© 2012 Created by DDTM Admin.
Powered by
You need to be a member of Don't Drink the Milk to add comments!
Join Don't Drink the Milk